Gaelic for five, The Coig is a series of five tourist routes covering Ayrshire, Arran, Bute and Cumbrae, inspiring people to explore the unique coast and countryside on their doorstep. 

Each route is designed to showcase the outstanding natural beauty, history and heritage, and food and drink, as well the wide range of outdoor and family activities on offer across the region. Visitors can follow a choice of routes as part of a day trip, or as a longer staycation experience.


Media Kit is available upon request.

Please contact:

Sally Gale

Business Development and Marketing Manager

Mob: 07540 523993


You’re Invited Campaign signals staycation boom for Ayrshire & Clyde Islands

A campaign launched by The Coig – an industry-led tourism organisation promoting Ayrshire and the Clyde Islands – has seen a huge spike in interest from domestic visitors looking to explore their local area and enjoy staycations.

Visits to The Coig website have increased by over 500% since the campaign launched, with more visits in July than the first half of 2020 combined. Meanwhile, the campaign reached over half a million people on social media, with followers for the initiative doubling in just six weeks.

Click here to read the press release in full (PDF Format).